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On April 16, 2025, FSSAI released a consultation paper addressing the labelling of non-dairy products as resembling dairy items. The paper invites public feedback to ensure clarity, transparency, and compliance in product labelling.
On 16th April 2025, the Food Safety and Standards Authority of India (FSSAI) released a consultation paper titled “Compliance with the Provisions of ‘Analogue in Dairy Context'”. This initiative addresses concerns about non-dairy products being misrepresented as dairy items, potentially misleading consumers.
The paper invites public comments to ensure clarity and compliance in the labelling and marketing of such products. Stakeholders are encouraged to submit their feedback through the designated Google Form within 60 days of the notice’s publication. The link to the consultation paper and the Google Form is available on the FSSAI website.
The term “Analogue in dairy context” refers to products in which the constituents are not derived from milk. In these cases, non-milk constituents replace, partially or wholly, milk components, resulting in a product that resembles milk or milk products (which is not milk).
This clarification was to help customers distinguish such products from genuine dairy items, ensuring that they are not mislead.

To maintain transparency and protect consumer interests, FSSAI has established specific labelling requirements for dairy analogues:
| Description | Required Labelling Statement |
| Non-milk constituent replaces a milk component | Contains [name of the constituent including the source] |
| Milk constituent is entirely replaced by a non-milk component | Contains no milk [name of the constituent] |
These guidelines outlined in Sub-regulation 2.1.1 (5), clause (b) of the 2011 Food Safety and Standards (Food Product Standards and Food Additives) Regulations, 2011, are designed to ensure that consumers are fully informed about the nature of the products they purchase.
The Food Safety and Standards (Food Product Standards and Food Additives) Regulations, 2011, under Sub-regulation 2.1.1(3)(f)(i) and (ii), establish clear rules regarding the use of dairy-related terms for food products that are not derived from milk. These provisions aim to protect consumers from misleading information and ensure transparency in food labelling and marketing.
According to the regulations:
These regulations ensure that consumers are not misled about the nature or source of food products. Compliance is mandatory to uphold food safety standards and foster consumer trust.

Stakeholders are invited to submit comments, including justifications and supporting examples, on the following proposals:
The suggested terminology mentioned in the consultation paper is provisional and will be finalized after further stakeholder consultation.
FSSAI aims to address concerns about the misrepresentation of non-dairy foods as genuine dairy items. Despite existing regulations mandating distinct labelling to differentiate these analogues from authentic dairy products, reports indicate ongoing consumer confusion. To tackle this issue, FSSAI held a stakeholder meeting gathering insights from industry associations, consumer organizations, and Micro, Small, and Medium Enterprises (MSMEs). The authority is now seeking public comments and suggestions on the same.
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